Shopify Stores in Sweden (SE)

This is a comprehensive report on Shopify Stores in Sweden. We will provide you with information on these stores from many different angles, from distribution by category, number of products sold, growth, backlinks strength (SEO difficulty), popularity of stores, usage of social media, technology/apps usage and many others.

Update March 2022: we are migrating our data to new database and will finish it by the end of March 2022.

Top Verticals / Categories for Shopify Stores in Sweden

We follow a modified Google Product Taxonomy for classifying Shopify Stores into respective categories. Each store is categorised into 3 Tiers using a machine learning model developed by our platform www.productcategorization.com. The number of Shopify Stores in each Tier 1 category can be found in the following table (for Sweden):

Category Number of stores
Apparel & Accessories 834
Home & Garden 389
Hardware 111
Health & Beauty 98
Sporting Goods 92
Food, Beverages & Tobacco 80
Electronics 47
Office Supplies 38
Luggage & Bags 33
Business & Industrial 33
Arts & Entertainment 30
Animals & Pet Supplies 22
Baby & Toddler 21
Toys & Games 21
Furniture 16
Media 9
Cameras & Optics 5
Software 4
Vehicles & Parts 1
Religious & Ceremonial 0
Mature 0

Most common tags used by Shopify Stores in Sweden

We have developed a machine learning model for automated generation of (up to 100) tags for each product name. Addition of product tags to your website can lead to better rankings and thus more visits from search engines. The reason for this is because tags better define your content for search engine algorithms. We have generated tags for millions of products sold by shopify stores. Here is a selection of more popular tags found for products sold by Shopify stores in Sweden (full list on per category/vertical level is available with subscription to our plans):

aesthetics   artisanship   authentic   classic   contemporary   craftsmanship   design   earrings   gallery   handmade   home   home interior   ideas   interiors   jewelry   lifestyle   local made   men   modern design   unisex   women  

If you want to use our tag generation solution for your own online stores, please visit our website www.producttagging.io.

Growth of Shopify Stores in Sweden - number of starts by quarter

We are using whois information and other supplementary data services to determine the launch date of each store. Data for last 4 quarters are only available with subscription to our plan (see pricing for more information). The following table shows the number of starts of new shops per quarter (for Sweden):

Quarter Number of stores started in Quarter
2021-Q1 96
2020-Q4 69
2020-Q3 59
2020-Q2 42
2020-Q1 40
2019-Q4 28
2019-Q3 20
2019-Q2 16
2019-Q1 22
2018-Q4 16
2018-Q3 17
2018-Q2 12
2018-Q1 16
2017-Q4 9
2017-Q3 7
2017-Q2 8
2017-Q1 10
2016-Q4 10
2016-Q3 10
2016-Q2 5
2016-Q1 12
2015-Q4 3
2015-Q3 8
2015-Q2 1
2015-Q1 4
2014-Q4 7
2014-Q3 4
2014-Q2 2
2014-Q1 8
2013-Q4 1
2013-Q3 4
2013-Q2 3
2013-Q1 2
2012-Q4 2
2012-Q3 3
2012-Q2 4
2012-Q1 3

Cumulative number of Shopify Stores by quarter in Sweden

Another interesting table that shows popularity of Shopify Stores is the cumulative number of stores in each quarter in Sweden:

Quarter Cumulative number of stores by quarter
2012-Q1 3
2012-Q2 7
2012-Q3 10
2012-Q4 12
2013-Q1 14
2013-Q2 17
2013-Q3 21
2013-Q4 22
2014-Q1 30
2014-Q2 32
2014-Q3 36
2014-Q4 43
2015-Q1 47
2015-Q2 48
2015-Q3 56
2015-Q4 59
2016-Q1 71
2016-Q2 76
2016-Q3 86
2016-Q4 96
2017-Q1 106
2017-Q2 114
2017-Q3 121
2017-Q4 130
2018-Q1 146
2018-Q2 158
2018-Q3 175
2018-Q4 191
2019-Q1 213
2019-Q2 229
2019-Q3 249
2019-Q4 277
2020-Q1 317
2020-Q2 359
2020-Q3 418
2020-Q4 487
2021-Q1 583

Social Media Use by Shopify Stores from Sweden

Social Media is an important source of visits for the online stores. We have analysed how many stores have Facebook, Instagram, Linkedin, Youtube and/or Twitter contacts on their website (if you subscribe to our plans, you can get social media/contact info for each of our 1+ million stores that we track). Results of our analysis are shown in the following table:

Social Media Number of stores with social media contact
facebook 2240
instagram 2698
linkedin 112
twitter 326
youtube 38

Email Use by Shopify Stores from Sweden

Email is used by 542 Shopify Stores in Sweden.

Phone Use by Shopify Stores from Sweden

Phone is used by 90 Shopify Stores in Sweden.

Domain extension use by Shopify Stores from Sweden

If you are setting up a new online store and are unsure which domain extension should you use, you can check out our statistics below on which domain extensions are most popular in Sweden.

Domain extension Number of stores with domain extension
.com 1731
.se 1341
.eu 47
.nu 46
.co 30
.de 30
.net 25
.shop 25
.dk 22
.store 19
.co.uk 15
.no 8
.fr 7
.fi 7
.me 6
.it 6
.org 6
.nl 5
.es 5
.be 4

Shopify Stores from Sweden with Best Tranco Rank

For estimates of online stores popularity we use research-oriented top sites rankings from Tranco (Tranco research paper). Listed below are some of the most popular shopify stores from Sweden, according to Tranco Ranks.

Domain Tranco Rank
ellypistol.com 238516
goldenconcept.com 319143
wesc.com 341288
lhcosmetics.com 345243
lumbarposture.com 400912
happyplugs.com 411137
agood.com 446804
thehumble.co 459165
mionix.net 542547
jaysheadphones.com 545331

SEO Difficulty (backlinks) - Distribution of Shopify Stores with respect to Open Page Rank (measuring SEO difficulty) from Sweden

One of the most important factors for ranking a website on search engines is its backlink profile. We use open-source Open Page Rank as the measure of backlinks strengths of individual domains. Listed below is distribution of online stores over different Open Page Rank intervals. If you want to know which verticals/categories in Sweden are the least difficult ones in terms of backlinks and SEO, please subscribe to our plans.

Open Page Rank interval Number of stores in Open Page Rank interval
0-1 503
1-2 163
2-3 126
3-4 19
4-5 1
5-6 0
6-7 0
7-8 0
8-9 0

Number of products sold by Shopify Stores in Sweden

An important information about a store is the number of products it sells. In the table below you can find distribution of online stores in terms of the number of products that they offer on their website.

Number of product range Number of stores in product number range
0-50 2216
50-100 474
100-150 218
150-200 138
200-250 72
250-300 50
350-400 36
450-500 30
700-750 28
300-350 24
500-550 24
400-450 16
600-650 14
850-900 10
650-700 8
750-800 8
550-600 6
800-850 4
900-950 2

Tranco Rank distribution for Shopify Stores in Sweden

Tranco Rank is a measure for popularity of websites (for more information see Tranco research). In the table below you can find how many online stores are in different Tranco Rank ranges. If you subscribe to our plans, you can see which Verticals/Categories are most popular for online stores in Sweden.

Tranco Rank range (lower rank is better) Number of stores in Tranco rank range
0-100000 0
100000-200000 0
200000-300000 2
300000-400000 3
400000-500000 1
500000-600000 2
600000-700000 1
700000-800000 0
800000-900000 2
900000-1000000 0